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Have You Been Wearing the Wrong Foundation? A Review of Double Wear.


8th November 2015

Have You Been Wearing the Wrong Foundation? A Review of Double Wear.


Images and words by me

For years I have been telling myself and other people that I am deathly pale, whiter than white and always look ill. I have sworn by my ivory foundation for as long as I can remember, wondering where my childhood tan went and wishing for a more healthy glow! I bought my first foundation when I was about 14 years old, looking to fit in with the Myspace generation of overexposed washed out selfies and determined to never fall victim to an unevenly coloured neckline. Kids in my school laughed at the 'orange' girls walking down the street and I would dread the thought of wearing makeup that didn't suit my skin tone and leave me looking more tangoed than alabaster. It's a little messed up looking back to think that I was so influenced by the words of some children and the scrutiny of my fellow woman as well as so focused on social media. Sound familiar? Anyway, that stuck with me so much that for the past 9 years I have been walking around with a face much paler than my actual body and makeup that never quite looked right to me, but I couldn't figure out why.

After various experiences with bronzer and powder, it was my trip to the Estee Lauder counter in my local Debenhams that really helped me to sort out my skin tone fiasco. I had heard of Double Wear before, after seeing it on countless on blogs and other social media channels, it seems to be pretty big at the moment. I'm so used to buying drugstore brands though that I wasn't sure I wanted to splash out on a bottle, only to discover that I didn't actually like it. With that in mind I asked the woman at the counter to colour match me and surprise surprise - I am not Ivory. In fact, I am actually Beige. Pure Beige! All this time I was scared of buying a darker foundation due to the worry that I would give myself an orange hue and make myself look stupid when in actual fact I'd been making myself so much paler. I asked for a sample just to be certain that I liked the product enough to buy it and she was kind enough to give me a 10 day sample to get me started. I fell in love.

Doublewear by Estee Lauder is definitely one of the best purchases that I have ever made beauty-wise! I know that is a pretty big statement, I mean there are hundreds of products out there and hundreds that I have probably tried (more since I started blogging!) but this is one product that just keeps on giving. Very often I find that I love a certain product and although I'm really taken by it and it has plenty of pros, it's also never without its cons either. They are usually tiny things though that don't actually have much of an impact on the overall quality of the item, but nothings perfect right? Well, so far there hasn't been anything about Double Wear that I do not like, nothing at all. The colour matches me perfectly, bringing out the warmer tones of my skin rather than dulling them like many other foundations do and it certainly gives me the healthy glow that I have been after. I would say the coverage is around medium as it's not too heavy and it blends seamlessly into my skin whereas cheaper foundations can look cakey or dry and by the end of the day it still looks just as even and clean. It does cost £30 which is over 3x the cost of a drugstore foundation, but I would say that it is 100% worth the price and is a firm investment if you are looking for quality and longevity. My small sample bottle lasted 3 weeks and that was the size of my thumb nail! A friend of mine at work has also been using Double Wear for awhile now and she swears by it, as it lasts her months and months and does exactly what she needs it to.

It's great to find a product that I love so much and that helps me to feel more confident and comfortable in my own skin as well as look more natural. It was also really nice to treat myself and to splurge a little on a good quality brand rather than buy something that I'm not all that happy with and doesn't last as long. It is still a strange thought though to think that I worried so much about my skin tone and what people would think of me, however I now feel much better about myself. It makes me wonder if anyone else has ever had this problem and how they tackled it. It's also an interesting thought to me as I know that skin tone is quite a controversial subject and this is nowhere in the leagues of the much bigger issues with it and I would never place it there either. It may just be vanity, but it's important to feel comfortable with who you are, even if you do buy make up and beauty products to feel that way. Let me know your thoughts on Double Wear, your favourite foundations and even beauty standards below, I love a good discussion!